Wednesday, January 16, 2013

SMB the core Growth of digital signage

42 inch Digital signage

5 millionth screen that was place by someone somewhere in 2013, and SMB will be the core Growth of digital signage. Growth in the Small and Midium-sized Business market for digital signage has been an up-and-coming trend for many years.
This year however the small and medium businesses are looking for competitive ways to help drive their businesses sales up with limited resources. Out of the predicted $1.4 billion U.S. digital signage market ($8B worldwide) it is expected that $697 million will be attributed to the SMB market. 82% SMBs are looking for technology solutions that deliver immediate payback in terms of minimum disruption of business continuity and seamless integration with existing solutions. 75% of SMBs say they are willing to pay a premium for new solutions with a proven return on investment. I believe several factors will contribute to this: The cost of signage hardware is down again in 2013. Software is almost free. Analytics continue to prove the value in this space.
Look for more deployments in the SMB sector in retail, hospitality, mall, super market and .
And if you want to purchase digital signage, HMT will be your best bet.

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